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The “World Footprints” Podcast Shares Untold Stories for Socially-Conscious Travelers

Success

A chance meeting with a life coach changed the course of their lives Shortly thereafter, during a trip to San Francisco, Tonya and Ian met a life coach at a hotel cocktail hour who ended up changing their career path. Since owning horses would be an expensive venture, they opted to create a travel agency. “We explains Tonya.

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4 Ways to Identify Your Ideal Client and Prime Your Business for Growth

Success

These are bread-and-butter accounts that help you meet basic expenses and smooth out the times when business is slow. Advertising agencies and other professionally run businesses are notorious for recruiting big accounts, then staffing up to handle those accounts. Consider just how stable each of your clients is.

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How to Promote Your Business as a Freelancer

Success

For details on the funnel, check out online course consultant Christine Day’s blog post “ Marketing Funnels Explained.” In the age of specialization, Gregory says that clients want writers (and other contract workers) who have experience in their topic, especially agencies. You can have as many niches as you want,” she says.

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Rebranding? 7 Keys to Ensure a Smooth Transition

Success

Consider hiring an unbiased consultant or agency to facilitate the process and outcome. The worst course is to decide branding issues at the top level and then dictate to the troops who must deliver the brand experience. If the effort fails, it can be expensive and disruptive. Radically changing your brand is risky.

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How to Partner with a Rival for a Win-Win

Success

Blue Moon Fair Trade partners with three other fair-trade retailers to combine trans-Pacific shipments, saving all of them up to 40% in shipping and paperwork expenses. Results: Co-created a course for potential clients and identified opportunities for cross-referrals. Think Work Media is a marketing agency.

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How To Hire And Manage Freelancers, According To Experts

Allwork

The co-founder and CEO of SparkToro , who previously co-founded Moz, gives consultants an edge over agencies and full-time employees in a recent blog post. The company hired four agencies and five consultants in its first two years. Of course, managing a freelancer is not the same as managing a full-time employee or agency.

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12 Last-Minute Gift Ideas For Digital Nomads

Allwork

What’s great about these online courses is that they can be taken remotely, from anywhere in the world — perfect for a location-independent professional. Another digital tool that almost every digital nomad needs is an accounting software package so they can track their income and expenses. . Accounting software subscription .

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