Investors Show Growing Interest in Minority-Owned Businesses and AI Companies in 2023
Allwork
APRIL 2, 2024
Surveying 1,300 business owners who launched companies in 2023, Gusto’s data reveals women accounted for nearly half (49%) of all new business owners in 2023, which is a significant increase from just 29% recorded in 2019. These groups often cited financial stability and asset building as key motivators for starting their businesses.
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