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2024 Goals: Slow Living and Intentional Work

Allwork

The pervasive influence of technology, including AI and social media, along with the pressures of a shareholder-driven economy, is causing people to seek a slower, more intentional way of living, challenging conventional work structures and leading to resistance against return-to-office mandates. Social media, of course!

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New Google Antitrust Trial Could Lead to Big Changes in Digital Advertising Workforce

Allwork

This trial represents the second significant antitrust lawsuit against Google in less than a year and could have far-reaching implications for digital work environments. Last month, the tech giant lost a major case where a federal judge ruled it had a monopoly in online search. The new case targets Google’s Ad business.

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10 Reasons To Give Sprout Social A (Free) Try

Allwork

Many companies, brands, celebrities, and individuals have found the value of using social media management platforms. Sprout Social offers a centralized platform to manage multiple social media accounts, making it easier for businesses to stay organized and efficient.

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Demystifying Tech Stacks for Small Businesses: Empowering Your Work-Life Balance

Tips From T. Marie

Marketing Automation: Tools like email marketing software, social media management, and CRM systems are essential for engaging with your audience and customers. Use tools like Google Analytics to gain insights into your website’s traffic and audience behavior. Analytics and Reporting: Built-in tools and Google Analytics.

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Unmasking Imposter Syndrome on the Let’s Get Social Show

Stephanie LH Calahan

Imposter Syndrome afflicts over 70% of all people, and many don't know it is standing in the way of their dreams and goals. I had the pleasure of talking with Eimer Duffy and Phillip Twyford on the Let's Get Social Show, and we talked about this common phenomenon and what you can do about it. Resource(s) Mentioned. Back to you!

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Using Social Media for Product Launches

Andrea Kalli

While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.

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How Guy Kawasaki Manages His Social Media Presence

Ian's Messy Desk

It is a good insight into how “one” person, Guy Kawasaki , manages a large social-media presence. How I Post—A Social-Media Core Dump. Many people ask me how I manage my social media accounts (and others make stuff up rather than figure out what I do). 2) Repurposed Google+ Posts.