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Email Copywriter Chris Orzechowski Divulges Some of His Email Marketing Trade Secrets

Success

He learned what features to ask about, what benefits to look for and how the purchase made him feel. He understood the journey, the sale and the product—he understood the customer. He understood the journey, the sale and the product—he understood the customer. When the two ends meet, growth can be astronomical.

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Anyone Can Learn Sales—Here’s Where to Start

Success

The true measure of the success of any business is the bottom line—sales minus cost of sales. That’s about as bare-bones as you can get when looking at it. Managing the cost of sales is an analytical process. Managing sales, however, is a different matter. It’s pretty much black and white.

Learning 218
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Should You Work With A Virtual Office Wholesaler?

Allwork

Anyone who recommends working with — or not working with — a wholesaler, without first understanding your capabilities, business model, and objectives, is in no position to help you. I’m here to share insights about why some centers use wholesalers, and why some don’t, so you can make an informed decision for your company.

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Afraid of Public Speaking? 7 Tips to Do It Well

Success

A woman shared how she’d needed a mental health day to manage her anxiety after her boss asked her to lead a big sales pitch to a major client. The number one piece of advice I give to those seeking public speaking advice is the same I give to anyone who wants to speak with greater power, presence and impact. All three of them.

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9 Steps to Start a Business as an Ex-Convict Entrepreneur

Success

anyone who’s been arrested, convicted but not incarcerated, charged but not convicted, or incarcerated—starting a business presents challenges. Even if found innocent, an arrest can affect a customer’s decision to patronize a business. Can I start a business as an ex-convict?

Mentoring 130
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9 Steps to Start a Business as an Ex-Convict Entrepreneur

Success

anyone who’s been arrested, convicted but not incarcerated, charged but not convicted, or incarcerated—starting a business presents challenges. Even if found innocent, an arrest can affect a customer’s decision to patronize a business. Can I start a business as an ex-convict?

Mentoring 130
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How To Hire And Manage Freelancers, According To Experts

Allwork

You can’t get the best out of freelancers until you’ve honed your management processes. And the key to good management — freelance or otherwise — is communication. Clear communication up front, and continuing conversation through regular check-ins and transparent project management helps streamline workflows and prevent confusion.