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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

Success

In my own marketing strategy, I like to use a blended strategy that both leverages technology and creates content designed for humans. This focus on human-centered content is especially important now. You can automate your calendar, your social media posts and your SEO strategy.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. Now, the platform is a resource for life advice and how-to content. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media.

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Social Media Content Ideas for July

Karen Vivarelli

Download my Social Media Content Planners to help you plan your content in less time. Check them out here > Then with your content scheduled and ready to go, you can sit back and focus on more important things! July has you covered with days like Pina Colada Day and Ice Cream Day!

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How to Create a Strategic Social Media Monthly Content Plan

Jennie Lyon

Creating a strategic social media monthly content plan is essential to achieving your business objectives and engaging your target audience. With the ever-changing landscape of social media, it can be difficult to know where to start. We get that.

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The 10 Best Freelance Gigs—And What You Need to Get Started in Each

Success

Others make a living dog walking or pet sitting, performing task-based gigs, delivery driving, providing home improvement services, managing social media or transcribing audio files. Words of advice: “Get experience however you can,” says Christina Catania, freelancer and founder of Burro Social Co. in Los Angeles.

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How to Navigate Small Business Holiday Prep & Keep the Joy Alive

Tips From T. Marie

One week can focus on prepping holiday social media posts, the next on planning that special holiday bundle. Use a Holiday Calendar for EVERYTHING : I’m talking about a one-stop holiday hub here! The more you put on this calendar, the less you’ll have to scramble last minute. Color-code it, add stickers—make it pretty.

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10 Strategies to help you Tweet like a Social Media Rockstar

Practically Perfect PA

Becoming a social media Rockstar doesn’t just “happen”; you need to really work at it. But if you fancy a bit of a shortcut, there are some simple things you can do to accelerate your rise to social media rock stardom. Mix things up by creating different power word-rich headlines to get people to engage with your content.