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Strategy Will Help Keep Your Brand’s Voice Alive in the Age of AI Advertising

Success

The parent company of Instagram and Facebook isn’t just using AI for its own marketing efforts either—it plans to make these tools available to users too. Traditionally, large budgets, expensive agency fees and complex planning have limited smaller, less profitable brands and creators from enhancing their digital and linear presences.

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Time Is Your Most Valuable Resource—Don’t Waste It

Success

Learning how to budget your attention is an essential skill in the Attention Economy. Every time you catch yourself mindlessly scrolling through your Facebook News Feed, remind yourself that you are the product and your attention is being sold. Remember that Facebook makes money on all of the ads you see.

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YNAB Is More Than A Budgeting App, Its Principles Can Help Your Long-Term

Success

With so many distractions, it’s easy to lose focus on what really matters for financial stability—sticking to a budget. YNAB (You Need a Budget) helps you break free from that never-ending cycle of overspending. YNAB Is Way More Than Just A Budgeting App I know, budgeting isn’t exactly the most exciting topic.

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Travel Blogger Karen Akpan Shares How She Journeyed From Debt to Economic Freedom

Success

Karen Akpan, known as @themomtrotter across social media, started her blog in 2017 to document and share budget travel hacks for people. With books, blogs and YouTube (or as Akpan calls it, “YouTube University”), she began educating herself on financial literacy and how to budget. So, I preach about budgeting all the time.”.

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50 Ways to Relax Without Spending Money

Success

For example, doing a crossword puzzle in the evening (instead of mindlessly browsing Facebook) can distract you from your worries while also keeping your mind tuned. Hitting a museum or gallery on your lunch break might prepare you for a good afternoon’s work better than eating a packaged sandwich at your desk, attempting to multitask.

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How to Say No to Someone Asking for Money

Success

Usually, we get bombarded with GoFundMe requests and Facebook fundraisers or asked to donate to a collection at work for a colleague’s baby shower or wedding. Although those situations can be mildly challenging to say no to, it’s not too difficult to create a budget line to prepare for them and move on. Include giving in your budget.

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7 Types of Competitive Advantages and How to Develop Yours

Success

If your budget is too limited to offer competitive salaries, what other perks do you offer ? As a personal example, I had a client who offered two night classes with equal marketing budgets. The client reaction was to pour nearly all of the marketing budget into the failed offering rather than grow the successful one.

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