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Thrift Shopping: Finding Deals (and Sustainability) in Uncertain Economic Times

Success

We do a lot of online auctions, and we are on an estate sale email list so we know when and where the great estate sales are,” he says. Tools like saved search alerts, AI-generated pricing suggestions, and social commerce features on Instagram and Facebook Marketplace have made discovering and flipping vintage finds easier than ever.

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PR is Too Expensive for Some Small Businesses. Here’s How to DIY It.

Success

“As a part of my marketing strategy, I’d go live on Facebook each week and talk about the importance of visibility for personal brands. After a couple Zoom calls, we realized there was a huge need for brands that didn’t necessarily have the budget for a big PR campaign but still wanted to be visible outside of their social media pages.”

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Annual Workforce Planning Is Broken. Here's the Smarter, Real-Time Alternative

Entrepreneur.com

Managers identify sales and revenue goals, then work backward to set budgets and headcounts across different departments. Barry Dakake, Marco Cicione and Yassine Lyoubi discuss how a longtime friendship became a business, how they built media buzz without a budget and how they make locals feel like VIPs. Know how your people work.

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How My Old Job Secretly Prepared Me to Build a Thriving Business

Entrepreneur.com

Newsroom layoffs, budget cuts, and staff downsizing became routine. But more importantly, it helped me communicate my value consistently — through blogs, videos, emails, and social media. Clear, persuasive writing helps across the board — website copy, email campaigns, pitch decks, client reports. I could find the story angle.

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How to Turn Big Business Moments Into Lasting Brand Momentum

Entrepreneur.com

From strategic email follow-ups to leveraging public relations to highlight key wins, a strong post-moment plan is essential for turning momentum into measurable results. Intelligent lead management starts with a lead scoring system that ranks prospects based on job title, buying intent, budget and engagement level. Speed is critical.

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Your Startup's Most Powerful Growth Driver Might Be Happening Behind the Scenes — But Here's How You Can Harness It Anyway

Entrepreneur.com

Thats because theyre happening in what marketers call dark social : the invisible web of private messages, DMs, forwarded emails and group chats where people share your product, talk about your service and recommend you to their inner circles. Its unmeasurable. And it might just be the most powerful growth channel your startup has.

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Stop Wasting Your PR Budget — Here's How Entrepreneurs and Startups Can Actually Get Results

Entrepreneur.com

Entrepreneur® and its related marks are registered trademarks of Entrepreneur Media LLC Home Home Breadcrumb Arrow Growing a Business Stop Wasting Your PR Budget — Here's How Entrepreneurs and Startups Can Actually Get Results Get meaningful results from your PR efforts with these key tips. Its understandable. Its understandable.