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How To Convert Likes to Loyalty: Tips For Coworking Operators To Create Social Media Magic

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Effective social media presence is crucial for building a dynamic and valued coworking community. Content diversity and interactive engagements, like contests and member spotlights, enhance community connection. Did you know that over 74% of potential customers check out a business’s social media before making a decision?

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Hootsuite Survey Unveils Top Five Social Media Sins Marketing Teams Commit That Turn Consumers Away

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The Social Media Consumer report, which polled over 6,000 participants in key English-speaking markets, used data to create a list of the five worst “sins that brands can commit on social media.” For example, Gen Z is more likely to follow brands on social media based on aesthetics and creativity.

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8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand

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Rather than solely focusing on promotion, sponsored content is crafted to be educational or entertaining — a strategy that can help earn the attention and trust of consumers, ultimately driving sales. In short, branded content is usually created by the brand itself and subsequently also published on their own site or content hub.

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Gigi Gorgeous: How to Stay Grounded When Social Media Is Your Full-Time Job

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Staying grounded in social media is a constant challenge. Working on social media (professionally) takes everything up a notch. It helps to know your purpose before launching a social media career. Whether you want to create content on YouTube, TikTok or Instagram, you’ll face the same question each day.

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Super Bowl Promotions and Preparations: How 8 Small Businesses Are Bracing for the Big Game

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They are coming: Taylor, Travis and about a zillion other people are headed to Las Vegas to witness the festivities for Super Bowl LVIII—and small businesses across the city are hoping to capture the economic boost through Super Bowl promotions and preparations.

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Facebook is Down! This is Why Your Business Should Never Rely On Social Media

Tips From T. Marie

Back in 2015 I wrote an article about using a social media page as your website. And although I didn’t specifically mention a social media platform worldwide outage in that original article, it’s definitely just one more reason you should never use a Facebook page as your website. Social media platforms can fail.

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The Ultimate PR Playbook for Coworking Spaces: 8 Winning Strategies to Stand Out

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In today’s competitive business landscape, effective promotion plays a crucial role in the success of a coworking space. Here are 8 strategies that will help to unleash the power of PR and provide you with actionable insights to promote your coworking space with confidence. Pay attention to their readership and online presence.