Thu.Aug 24, 2023

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How Can Conversational Marketing Drive ROI And Human Connection In The Future Of Work?

Allwork

A Salesforce survey revealed that 66% of over 6,000 consumers expect companies to understand their needs and expectations. Conversational marketing emphasizes authenticity, curiosity, and empathy, enabling businesses to connect with their audience and better understand their needs. Conversational marketing can guide key business decisions by anticipating needs and offering solutions, ensuring that every touchpoint in the customer journey engenders trust.

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3 Ways to Silence Your Inner Critic When Trying Something New

Success

Have you ever wanted to try something new, but as soon as you started thinking about it, that nagging voice in your head started telling you that you can’t—or shouldn’t? If we’re not careful, our inner critic can keep us stuck right where we are. Without trying new things, we might never discover that we love piano or poetry or Portuguese.

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Community is Your Marketing Superpower

Allwork

The power of brand community can’t be overstated; leaders should be looking at ways to bring your members, customers and clients together. Being in close contact with your community members allows you to better listen, learn and build what they truly want — rather than what you think they want. Creating a community with numerous ways members can connect without you supercharges the potential for collaboration and connection, which are gold for your brand.

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Balancing administrative work with more challenging projects

Practically Perfect PA

Balancing administrative work with more challenging projects As an Assistant, navigating the transition from handling administrative tasks to engaging in more dynamic and exciting projects is often needed. While administrative duties are essential to the Assistant role, developing the interpersonal skills necessary for higher-level responsibilities is [.

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The Memory Edge: Outlearn, Outperform, Outlast

Speaker: Chester Santos

Forgetfulness is costing you time, money, and a ton of missed opportunities. In the age of automation, it’s easy to underestimate the power of a well-trained human mind. But memory isn’t just a parlor trick, it's a strategic edge. Human memory is one of the most underrated business skills. Whether you’re managing people, leading sessions, or having high-stakes conversations, remembering names, details, and concepts can be transformative in building trust, absorbing knowledge, and driving perform

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Wall Street Whispers: Big Banks Discussing Bankruptcy Strategies For WeWork

Allwork

The Wall Street Journal reported on Thursday prominent Wall Street firms, including BlackRock, King Street Capital, and Brigade Capital — who collectively lent WeWork over $1.2 billion earlier this year — are now in preliminary discussions about the company’s financial restructuring. These discussions revolve around the potential for WeWork to file for chapter 11 bankruptcy, although no formal proposals have been presented to the company’s board yet.

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How AI art could enhance humanity's collective memory | Refik Anadol

TED Talks

With data as his paintbrush, media artist Refik Anadol trains AI algorithms to visualize the disappearing wonders of nature. He gives a beautiful tour of his recent work -- imagery of artificial coral reefs, flowers, rainforests -- and ponders: Can we use AI to preserve our memories of the fading natural world? Want to help shape TED’s shows going forward?

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The Future of NYC Real Estate: How Remote Work is Reshaping Investment Dynamics

Allwork

Family offices are exploiting the current price and the surplus of available commercial properties to get their foothold inside what many would consider an iconic asset class. Families and family offices are not restricted by strict contractual requirements. They can be more flexible, adjust their financial commitments by paying higher or lower amounts of money, and be more strategic to generate a return on investment.

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