Remove Case Study Remove Purchasing Remove Social Media
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Your Competitors Are Winning with PR — You Just Don't See It Yet

Entrepreneur.com

Case studies, customer success stories and founder features help potential buyers evaluate the brand before a sales rep even enters the picture. Even post-purchase, PR plays a role — supporting customer retention and encouraging advocacy through ongoing storytelling. The results?

2025 90
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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media. Humanization.

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Trust Me on This: Building a Business Clients Love

Tips From T. Marie

According to a PwC survey, 87% of consumers stated that trust is a deciding factor in their purchasing decisions. Showcase Your Knowledge and Passion: Use your website, blog, or social media to share valuable insights into your industry. That’s a number too significant to ignore!

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How to Promote Your Business as a Freelancer

Success

The revolutionary concept illuminated the stages a client goes through, from initial awareness to purchase and beyond. Arford suggests “creating case studies where you take people through your process and reveal how your work obtained results for your clients. Elmo Lewis introduced what we recognize today as the “sales funnel.”

Promotion 264
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Top 10 Most Innovative Companies to Watch in 2024

Success

How they innovate: Group Black partners with media companies using Uplift, which helps match Black creators with 200 brands in their network. Impact: As AI evolves within media, Flipboard made a custom Bluesky feed using AI that gives users greater control over their social media algorithm. Seed Health Inc.

2024 317
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Expert’s Corner: Delivering Voice of the Customer

Customers Rock!

We had a great discussion around listening to customers, gathering social media feedback and turning it into action inside of a company, and of course we talked about the NetPromoter score and how to use it strategically. Countless reports and case studies have proven this linkage. Recently on Customers Rock!

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How To Build a Recruitment Tech Stack for Your Talent Acquisition Needs?

Recruit CRM

It provides better business visibility and candidate experiences through content marketing and social media engagement. When deciding on which solutions to purchase, consider how easy it would be to replace or stop using them completely. But, it can be a challenge to find high-quality candidates and engage with them.