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Deepfake Scam Costs Engineering Firm $25 Million, Highlights Urgency Of Workplace Cybersecurity

Allwork

The Financial Times reports that the scammers used a digitally cloned version of a senior manager to successfully order financial transfers during a video conference. Deepfake technology is hyper realistic video and audio recordings created with AI.

Agencies 243
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Team Epiphany: The Pioneers of Influencer Marketing and the Philosophies That Scored Them Work with Global Brands

Success

Curtis and Chu are the founders and co-managing partners of Team Epiphany , an award-winning marketing and creative agency with offices in New York, Miami and Los Angeles, that was acquired by Stagwell earlier this year. He realized that tapping into that network could be the agency’s differentiator.

Agencies 130
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Tips and Resources to Scale Your Small Business

Success

When Logan Shinholser, owner and CEO of the Contractor Growth Network in Charlotte, North Carolina, graduated from college in 2014, he started providing marketing services for his father’s pond construction, repair and cleaning business in Maryland. “I Some may be business owners, but they don’t have to be,” Marshall says.

Finance 290
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How To Hire And Manage Freelancers, According To Experts

Allwork

The co-founder and CEO of SparkToro , who previously co-founded Moz, gives consultants an edge over agencies and full-time employees in a recent blog post. The company hired four agencies and five consultants in its first two years. Of course, managing a freelancer is not the same as managing a full-time employee or agency.

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The Ultimate PR Playbook for Coworking Spaces: 8 Winning Strategies to Stand Out

Allwork

Connect with them through social media, attend industry events, or participate in media networking activities. Mix different content formats, including text, images, videos, and infographics, to keep your social media feed diverse and captivating. Facilitate connections and networking opportunities among your online community.

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Why Human Connections Are A Business Advantage In A Remote World

Allwork

Zoom staff meetings every two weeks; weekly Zoom calls with team training and daily communication among account teams — all with video on. Here are three things she does to bridge the geography gap to drive human connections.

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Networking While in Transition is the Key to Success

Job Advice Blog

There could be many reasons: feeling uncomfortable with the networking process, not knowing the process, being shy by nature, or never having needed to network in the past. The purpose of job-search networking is to cultivate relationships to lean on for getting advice, information, and–it is hoped–referrals.