Purchasing Social Media Software Twitter 
Customers Rock!
JANUARY 24, 2012
This post is part of the Social ROI Blog Carnival at Think Customers: the 1to1 Media blog. Visit the blog carnival post “ Calculating the ROI of Social Media ” to check out the full list of posts from numerous well-known social media thought leaders. What are the costs? Measuring the gains.
Andrea Kalli
JUNE 18, 2010
In addition, take note of how frequently they ‘@’ and direct message their customers, how frequently they communicate with influential twitterers (5000+ followers) and whether they use their account for customer service or some kind of direct sales service. AirAsia is on Twitter and it uses the service effectively.
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Andrea Kalli
MARCH 16, 2010
While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.
Andrea Kalli
MARCH 16, 2010
While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.
Andrea Kalli
MAY 28, 2010
With such a wide divide in opinion, it is important that you base your social media spending (of time, of course) on campaigns that actually work. But how can you test your social media campaign for effectiveness? Start by tracking using PPC monitoring software such as Tracking202.
Andrea Kalli
MAY 28, 2010
With such a wide divide in opinion, it is important that you base your social media spending (of time, of course) on campaigns that actually work. But how can you test your social media campaign for effectiveness? Start by tracking using PPC monitoring software such as Tracking202.
Andrea Kalli
SEPTEMBER 16, 2010
Over the course of just three years, once powerful newspapers were reduced to specks on their former image, and social media services took over as the most frequent and powerful platform for internet users to find out just what was going on. Social media attracts strong opinions, some politically charged and others personal.
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