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Using social media to empower Assistants

Practically Perfect PA

Despite my passion for social media I haven’t always been adept at it and was a twitter virgin until The Assist Conference 2015. It is never too late to add a new string to your bow and social media seems to be the way forward for the future Assistant. Hootsuite Podium is also a free training resource for social media.

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The Ultimate PR Playbook for Coworking Spaces: 8 Winning Strategies to Stand Out

Allwork

Leverage surveys, feedback forms, and social media channels to foster open communication. Incorporate your brand story into press releases, blog articles, social media posts, and website content. Connect with them through social media, attend industry events, or participate in media networking activities.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity. Humanization.

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PRNewsOnline publishes my article about Video Marketing in 2017

Andrea Kalli

I am thrilled to have my article appear on PRNewsOnline – “Video Marketing in 2017: 10 Critical Truths You Need to Know for Maximum ROI” was picked up on PRNewsonline – [link]. Be sure to read the full article at PRNewsonline – [link]. Live streamed video is very popular.

2017 100
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Bulldog Reporter publishes my article about Video Marketing in 2017

Andrea Kalli

Another great publisher picked up my article – “ Why All Businesses Should Be Using Video in 2017 to Grow Their Business ” was picked up by Bulldog Reporter – https://www.bulldogreporter.com/why-all-businesses-should-be-using-video-in-2017-to-grow-their-business/. Video is terrific for branding and audience recall.

2017 100
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8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand

Allwork

A display ad may only hold someone’s attention for a fleeting moment; whereas sponsored articles, devoted to touting a brand, may demand a reader’s time for a much more extended period. Studies demonstrate that 70% of consumers who form an emotional bond with a particular brand are willing to spend twice (or more) than usual.

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Dealing with Disruption: Business Strategist Elin Hauge Discusses AI as a Business Tool

Success

In other words, it’s not all self-driving cars and facial recognition technology; it’s also online shopping and the organization of social media feeds. Spotify is a prime example of using AI in the form of machine learning to provide recommendations, right? Still, Hauge understands some of the concern and fear around AI.