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How to Name Your Business

Success

You have a very limited amount of time to get a potential customer’s attention and answer key questions about what your business does,” says Mark Joyner, author of a book on business naming called The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less. It is meant to be understood intuitively and prompt inquiry.

Legal 264
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Experts Weigh in on 17 Investments for a Rich Life

Success

Put your money toward classes, seminars and books that will make you more successful.”. Hire virtual assistants who are specific experts,” says Garland, who is the host of ABC’s The Rise to the Top and author of Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business. Get specific.

Budget 264
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SUCCESS’ 2024 Women of Influence

Success

Her forthcoming book, which is all about how to apply the framework to your own life, will be distributed by Simon & Schuster in fall 2024. With an estimated $108 billion annual budget across California schools, Davenport’s work as a steward for public education is significant. Framework is your map to the “bold” life.

2024 264
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Chance the Rapper on Achieving Goals as an Independent Artist & Paying It Forward

Success

One potential downside of being an independent artist, although it’s not one Chance ever criticizes, is that with self-releasing music comes self-promotion. As opposed to 15% of 15%.” Take music videos, for example. That’s usually a record label expense. But when there’s no label, the production costs come out of Chance’s pocket. “I

Goals 264
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10 Questions To Find The Perfect Venue

Office Dynamics

That’s why not a day goes by at our agency where we aren’t scouting and searching for incredible venue space, somewhere in the world. What is your budget? Usually a venue takes about 40% of your overall budget, if not more. Is it a corporate or promotional event for a brand that press needs to get to easily?

Agencies 100
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How to make your event more environmentally friendly

Practically Perfect PA

Sustainability certainly hasn’t been a priority for assistants organising events, particularly as we often have to manage events alongside our actual day job and the budgets we have to spend on events are still quite a bit smaller than they were a few years ago. Reduce your waste and reduce the budget for next year. Think ahead.

Budget 100
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Discover the Formula for Happy Employees

Success

psychologist and author of over a dozen books, including Make More Money by Making Your Employees Happy. Certainly, the concept was not on the list of critical concerns in 1939 when he began writing his first book. He wrote 39 books that eventually led to him being known as the “father of modern management.”