Sat.Oct 17, 2020 - Fri.Oct 23, 2020

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Things Entrepreneurs Should Know When Starting Your Small Business

Small Business CEO

Starting and running a business is often overwhelming, especially for first-time entrepreneurs and employed individuals looking to escape the 8 am-5 pm employment. Most people venture into businesses in a bid to enjoy the freedom and flexibility of not working every day in confined offices, not reporting and adhering to strict rules, and the potential of making endless profits. photo credit: Christina @wocintechchat.com / Unsplash.

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How businesses can serve everyone, not just shareholders | Dame Vivian Hunt

TED Talks

Companies worldwide are pledging to play a more meaningful role in the well-being of their employees, customers and the environment. How can they turn their promises into action? From creating a representative boardroom to committing to measurable sustainability goals, business leader Dame Vivian Hunt discusses the necessary changes companies can make to embrace stakeholder capitalism -- and shares how it could change business for good.

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Putting Your Best Font Forward

My EA Career

Why It’s Time To Boss Up Your Assistant Brand On a nearly daily basis I drive across something called the Spit Bridge. It’s at a spot on Middle Harbour (an arm of Sydney Harbour) called not surprisingly “The Spit” and connects Sydney’s Lower North Shore to what’s known as the Northern Beaches. These suburbs run up the coast with one glorious beach after the other.

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How to Grow Your Small Business

Small Business CEO

Growing your small business is something you will do over the course of time, and you should not rush to do so too quickly. This holds true for any types of business. For instance, if you run an investing firm, trying to grow too soon you could make some risky decisions that make you susceptible to online stock trading scams. While every small business wants to grow and to grow quickly, there is a right way and a wrong way to expand your company.

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The Memory Edge: Outlearn, Outperform, Outlast

Speaker: Chester Santos

Forgetfulness is costing you time, money, and a ton of missed opportunities. In the age of automation, it’s easy to underestimate the power of a well-trained human mind. But memory isn’t just a parlor trick, it's a strategic edge. Human memory is one of the most underrated business skills. Whether you’re managing people, leading sessions, or having high-stakes conversations, remembering names, details, and concepts can be transformative in building trust, absorbing knowledge, and driving perform

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Tips On Selecting The Right Freight Forwarder

Small Business CEO

International freight forwarding and transportation can prove to be intimidating without the right professional agent taking care of all the shipping logistics down to the last detail. A wide range of businesses take advantage of freight forwarding services resulting in their ultimate success. The world is ever-evolving. It’s rapidly becoming reliant on promptness, cost-efficiency, supply chain optimization, and consistency of service not only for those responsible for shipments but the im

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The Difference Between a Finance Degree and an Accounting Degree

Small Business CEO

Are you trying to choose an undergraduate major or thinking about going back to school for a career change? If you have an analytic mind and enjoy working with numbers, you might want to consider a finance or accounting degree. Finance and accounting are both math-focused careers that are integral to the success of all types of institutions. Finance and accounting degrees both afford great job security and job satisfaction.

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Easy Ways to Establish Your Main Consumer Population of Interest

Small Business CEO

Marketing breakdown in essence is how you can market to your target audience while still being able to create the right marketing campaigns for each smaller subgroup within your target market. This gives you the ability to hone in on each of your segmented groups while creating a marketing campaign that will focus on reaching that particular segment.

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5 SEO and Analytics Tips Every Business Owner Should Know

Small Business CEO

You’ve spent considerable time putting together niche expertise. This most likely involved supply chain management, competitor research, and market analysis. You’ve even worked on your SEO skills. Meta tags and website organization have quickly become second nature. However, there are five SEO and analytics tips you may not yet be implementing – and you need to. 1.

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The Corona Pandemic and the Heated Election: Which Industries Will Stay Afloat?

Small Business CEO

The economy was never going to be the same again with the outbreak of the coronavirus. We can all agree that the pandemic has had severe effects on the international economy. It has negatively affected the stock market and service industries like the travel and hospitality sectors. With all the travel restrictions and lockdowns in most countries, it was ever going to be business as usual.

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Have The Courage To Go Against The Crowd

Small Business CEO

Many people believe that trading is simple and they try to follow the advice is given on the online platform. Although it is the largest financial center in the world, making a profit is not as simple as it seems. A lot of dedication, effort, and practice is required to make a successful career in currency trading. The virtual industry implies that people from all over the world can access the designated platform but it also requires some level of knowledge before one can make crucial decisions

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Your Accounting Expertise Will Only Get You So Far: What Really Matters

Speaker: Victor C. Barnes, CPA, MBA

In the climb from contributor to leader, the rules quietly change. If you’re aiming for the summit, the air gets thinner—and what got you here won’t be enough to get you to the top (a concept first popularized by Marshall Goldsmith in his book What Got You Here Won’t Get You There ). What made you successful early in your finance career—technical accuracy, sharp analysis, flawless execution—won’t be what carries you to the next level.

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Putting Your Best Font Forward

My EA Career

Why It’s Time To Boss Up Your Assistant Brand. On a nearly daily basis I drive across something called the Spit Bridge. It’s at a spot on Middle Harbour (an arm of Sydney Harbour) called not surprisingly “The Spit” and connects Sydney’s Lower North Shore to what’s known as the Northern Beaches. These suburbs run up the coast with one glorious beach after the other.

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The global movement to restore nature's biodiversity | Thomas Crowther

TED Talks

Biodiversity is the key to life on Earth and reviving our damaged planet, says ecologist Thomas Crowther. Sharing the inside story of his headline-making research on reforestation, which led to the UN's viral Trillion Trees Campaign, Crowther introduces Restor: an expansive, informative platform built to enable anyone, anywhere to help restore the biodiversity of Earth's ecosystems.

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Amazon's climate pledge: to be net-zero by 2040 | Dave Clark and Kara Hurst

TED Talks

In 2019, Amazon signed the Climate Pledge, a commitment to become a net-zero carbon business by 2040. Dave Clark, Amazon's chief of consumer retail, and Kara Hurst, head of the company's sustainability efforts, sit down with entrepreneur and activist Lindsay Levin to discuss how the company is planning to reduce its carbon footprint across all aspects of business -- while inviting other companies to join them in this transformation.

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The race to a zero-emission world starts now | António Guterres

TED Talks

"If we don't act now on climate change, this coming century may be one of humanity's last," says António Guterres, Secretary-General of the United Nations. As the world recovers from the COVID-19 pandemic, Guterres urges us to use this moment to rebuild with ambitious climate action in mind -- and lays out a blueprint for getting companies, governments and countries to reach net-zero carbon emissions by 2050.

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How To Overcome Change Fatigue In Finance With Neuroscience-Backed Strategies

Speaker: Kim Beynon, CPA, CGMA, PMP

The most overlooked, yet most critical, element of transformation is preparing people for change. Automation and AI aren't just technical upgrades, they’re cultural shifts which can challenge identities. That’s why change management isn’t a side project—it’s the foundation. In finance, where precision and process rule, navigating change can feel especially disruptive.