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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

Success

In my own marketing strategy, I like to use a blended strategy that both leverages technology and creates content designed for humans. This focus on human-centered content is especially important now. You can automate your calendar, your social media posts and your SEO strategy. Your marketing should be genuine and credible.

2024 325
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TikTok Is Here to Stay—Is Your Brand Ready?

Success

Now, the platform is a resource for life advice and how-to content. This data is especially important when considering that 74% of all consumers rely on social media for purchasing decisions, and nearly half use the platforms to discover new brands. Media conglomerates keep track of content that users like, search or post.

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How to Navigate Small Business Holiday Prep & Keep the Joy Alive

Tips From T. Marie

Use a Holiday Calendar for EVERYTHING : I’m talking about a one-stop holiday hub here! This calendar is where you’ll mark not just business deadlines like promotions and shipping cut-offs, but also personal moments: cookie-baking with the kids, wrapping presents, school holiday activities or your much-needed self-care days.

Holidays 246
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13 Best Productivity Apps: Tools to Make 2022 Your Most Productive Year Yet

Success

Recurring tasks, delegation, comments, calendar integration, kanban-style productivity visualizations and subtasks are some of the most notable features of Todoist. This app allows you to save any article, video or other piece of content from any app in one central place to read or watch later. Trustpilot : 3.3 Google Play : 4.8

2022 352
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3 Strategies to Become a Better Leader Through Writing

Success

Yes, I’m the co-founder of Calendar and a keynote speaker. But by not generating thought leadership content, I was depriving myself and my company of a valuable tool. Creating content about my own experiences and insights has helped me kill two birds with one stone. Transform thoughts into useful content. Find your place.

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Six Ways to Use Great Content

Andrea Kalli

But there is one part of internet success that can’t be automated: great content. From marketing articles to on-site web content, great writing is truly the engine behind the internet’s massive success. So what should you do when you have got access to great product-related content but no way to monetize or use it?

Yahoo 100
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Effective Content Marketing: Five Tips for Writing Great Content

Andrea Kalli

Content is dynamic and variable, and without a dedicated strategy and game-plan for ensuring that your content is quality, it is unlikely that you will ever see any positive marketing results. However, while great content is difficult to produce, learning to create great content is not. 1) Minimize fluff and padding.