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Strategy Will Help Keep Your Brand’s Voice Alive in the Age of AI Advertising

Success

At the same time, the company is also pushing forward with the development of an internal advertising team, bringing operations in-house and reducing its reliance on external agencies and third parties to drive promotion and growth.

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Green Marketing Strategies to Boost Business & Support Sustainability

Success

Green marketing strategies are methods that promote products, services or business practices that are environmentally friendly. Supporting problems that are significant to your customers can be highly successful,” said Andy Hayes, founder of Plum Deluxe Tea , a social impact tea company that promotes mindfulness and sustainability.

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The Trump administration attack dog you should pay attention to

Vox Open Sourced

Bill Pulte is the director of the Federal Housing Finance Agency, tasked with overseeing Fannie Mae and Freddie Mac. Ricky Carioti/The Washington Post via Getty The Trump administration’s loudest attack dog of late holds an unlikely position: director of the Federal Housing Finance Agency.

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Your Competitors Are Winning with PR — You Just Don't See It Yet

Entrepreneur.com

Related: The 5 Answers You Need Before Hiring a PR Agency How PR influences sales PR doesnt drive immediate sales in the same way that direct-response ads do. Even post-purchase, PR plays a role — supporting customer retention and encouraging advocacy through ongoing storytelling. CRM systems tie PR-generated leads back to revenue.

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How to Promote Your Business as a Freelancer

Success

Here’s how to promote your business as a freelancer. The revolutionary concept illuminated the stages a client goes through, from initial awareness to purchase and beyond. How to promote your business: Envision your ideal clients When you imagine the clients you want to attract, it makes finding them much easier.

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Considering An Office Renovation? Here’s Why You Should Keep Your Furniture

Allwork

In fact, the Environmental Protection Agency has found that the amount of furniture being landfilled in the U.S. As this generation is more likely to buy things secondhand, startups like AptDeco that facilitate the repurposing of furniture play a pivotal role in promoting sustainable consumption habits.

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Rebranding? 7 Keys to Ensure a Smooth Transition

Success

Consider hiring an unbiased consultant or agency to facilitate the process and outcome. In the digital age, they are ultimately in control of whether they will ignore your messages, view or listen to them, share them with or without favorable comments or make a purchase. Never stop supporting and promoting your brand.