How To Crack Wise for Edgy Advertising
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FEBRUARY 25, 2023
They’ll take a risk with messages that test the limits, says Ellis Verdi, president and co-founder of the DeVito/Verdi agency. The biggest impact you can have with a small budget is to reveal who you are and what is unique about you.” Our agency pitched us dozens of ideas, and I was hesitant about the plumber’s crack campaign.
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