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Product/Program Promotion Problems and Profits -- Launching Lessons Learned Expert Interview

Stephanie LH Calahan

Introducing Product/Program Promotion: Problems and Profits -- Launching Lessons Learned.  Thank you for your willingness to share some of your mistakes and lessons learned so that others could benefit! What didn’t go so well and what were your lessons learned?   Andrea, what a great lesson you learned

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If You Think You’re Unbiased, You’re Wrong

Success

The idea wasn’t to simply learn how to make IBM more attractive to minority talent. Not only did the PWD task force ensure compliance, they “established a worldwide accessibility project office” in 2002 to ensure all products and services were made accessible. The idea was also to explore ways to expand the company’s customer base.

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