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Stand Out from the Competition: How to Define and Use Your Home-Based Business’s Unique Selling Proposition (USP)

Tips From T. Marie

Then you need a unique selling proposition (USP)! A USP is a one-sentence description of what makes your business unique and valuable to its target audience. So, how do you create a USP ? This could be your values, product or service offerings, or a guarantee or policy that is special to your company.

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An Admin’s Cheat Sheet to Business Terminology

All Things Admin

I proofread and edited a lot of policy documents in that position. It typically outlines the rules, policies, and expectations governing the use of the service. USP – Unique Selling Proposition: A specific factor that differentiates your product or service from your direct competitor (e.g., It was the word arrears.

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3 Success Strategies for Small Businesses

Small Business CEO

So if you’re a small business, here’s what you need to do to chalk out your strategy for long-term success: • Make customer service your USP: You may be on the same playing field as the big boys in the business and the rules of the game may remain the same.

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What's Under the Hood of Your Web Copy? | Men With Pens

Men With Pens

It starts with the USP and ends the day you die. Spiritually, ecumenically, grammatically." - Captain Jack Sparrow Home | Services | About | Comment Policy | Disclosure | Contact Copyright © 2006 - 2010 30 Sous Zero Inc. Jay´s last blog. I think we’ve all arrived at a very special place. Powered by frugal

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