Net-zero emissions is a great goal for companies to set — but it’s incredibly hard to reach. Here’s why
Ideas.Ted
OCTOBER 22, 2021
As environmental policy and economics researchers , we study how companies make these net-zero pledges. Environmentalists may welcome this conservationist agenda, but what if other oil companies, the airline industries, the shipping sectors and the US government all propose a similar solution? The needed goal: A negative net.
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