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Are companies’ climate pledges for real — or just hot air? Here’s how you can tell

Ideas.Ted

A 2019 analysis by the non-profit Carbon Disclosure Project (CDP) gave 23 of the leading 25 producers Grade C or lower for their progress towards Paris climate goals. If you really want to dig into the claims of a company you’re supporting, do a quick Google search to find out if they have a parent company and look into them too.

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Top Tracking Tools to Monitor Your Online Marketing Efforts

Small Business CEO

Google Analytics. Just about every serious online business uses this incredibly handy free tool by Google. They offer a deeper level of market analysis with factual basis, letting online businesses make more informed decisions about their overall strategy to ultimately increase conversions.