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Email Isn’t Dead. Here’s Why You Should Be Using It to Market Your Business.

Tips From T. Marie

The business experts agree, when it comes to marketing, the most effective avenue you can use is email. An email list gets 10 times higher conversions than social media and receives a 4300 percent return on investment (ROI) for US based businesses according to the Direct Marketing Association. Starting an email list is easy.

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This Use Of AI Is Making Small Business Owners Optimistic For 2025 Despite Unknowns

Allwork

Marketing strategies are shifting, with 33% recognizing the value of email and 15% embracing SMS, while 72% plan to use AI to drive growth and efficiency. Adding to this mix are unpredictable political shifts, fluctuating trade policies, and changing consumer behaviors. Owning a small business in 2025 is no walk in the park.

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