The Intuit 2020 Report explores the demographic, social, economic and technology trends that will affect consumers and small businesses, and those who serve them over the next decade.
The report covers 20 key demographic, social, economic and technology trends.
Much of the work behind this report was done as part of Intuit's annual planning process. This included creating a 10 year vision for Intuit and its business units. The trends contained in the report were used as inputs to the visioning process. Emergent Research (that's us) partnered with Intuit on this project and report.
Intuit is releasing this report so their customers, partners and others can use this information to inform their strategic thinking and business planning.
This report is the first in a series of Intuit 2020 research and forecast reports. Future reports will provide deeper dives and industry specfic outlooks.
We will be covering the report in more detail over the next couple of weeks.
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