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The Rise of the "Elite Expert Segment of the Gig Economy"

Small Business Labs

How To Be A Rock Star In The Elite Expert Segment Of The Gig Economy is an interesting white paper from The Luxury Institute, which claims to be "the world's most trusted luxury and premium goods and services consulting firm." " The Luxury Institute is an expert network firm.

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How to Lead Digital Transformation Successfully

On The Job

One of the best ways for senior leaders to understand how to determine the organization’s needs, create the right culture and use its resources wisely can be found in a new white paper from Knowledge@Wharton and sponsored by HCL Technologies.

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What is the Industrial Internet?

Small Business Labs

Industrial giant GE has been pushing the idea of the Industrial Internet, including publishing a detailed white paper on the concept. Intelligent Machines : embed the world's machines, facilities, fleets and networks with advanced sensors, controls and software applications.

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A Leaders Guide to creating High Performing Teams (HPTs)

BioTeams

I am pleased to release a new white paper " A Leaders Guide to creating High Performing Teams (HPTs) ".

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Who's Advocating For You and Sharing Your Buzz?

Virtual Moxie

When another person promotes your brand and links or your client's brank and links to quality posts, white papers, articles, downloadable reports, audios, videos, contests, etc., What I've learned from Kat and Laura is that there's a missing link: third party endorsements. you get more traffic. You just do.

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Strategies for Automating Some (Hopefully not All) of Your Social Media Content

Stephanie LH Calahan

White Papers. "Business Networking - How to Grow Your Online #Networking Into Real Relationships #smmanners" ». "Productive "Productive Social Networking-Making the Most of Your Twitter & Facebook Experience - Do You Use Lists? Blog posts. YouTube Videos. The list is truly endless. 

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Small Businesses and Digital Marketing in 2011

Small Business CEO

Free, low-cost digital marketing tools such as Facebook, LinkedIn, Twitter and other social networking sites should target not only possible customers but attention should also be given on ways to retain the customers you already have. Marchex’ white paper proposes that there should be an all-in-one tool.

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