Thu.Nov 18, 2021

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When Should a Business Outsource Its Marketing?

Small Business CEO

Most businesses handle marketing in-house. They begin with organic, grassroots campaigns and eventually scale up to more detailed (and costly) campaigns. But what if that’s the wrong way to handle it? Could outsourcing your marketing actually make more sense? What is Outsourced Marketing? Traditionally, marketing is one of those tasks that’s handled in-house.

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How to Use Video Marketing on LinkedIn to Help Land Your Next Clients

Success

Video is central to how we connect and learn in the world of virtual work. It can also be a powerful way to promote yourself and your business to attract a consistent stream of ideal clients. Videos provide us with a more personal peek into the qualities of those on the other side of the screen, even when we’ve never met them irl. For these reasons and more, service-based business owners have begun to increasingly utilize digital tools such as video marketing to engage potential clients and brin

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Good Morning America on Side Hustles

Small Business Labs

Good Morning America had an excellent segment on gig economy side hustles this morning (see the video below). It focused on women and side gigs, but they hit on the main reasons both men and women get side jobs - they provide a flexible way to supplement their income and earn money in response to a financial shock. We also liked the end of the segment when the announcers talked about the side gigs they've done.

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How to Create a Budget: 6 Steps to Get You on the Path to Financial Security

Success

The cost of building a life isn’t. We all know expenses exist, but the numbers keep adding up—rent, water, trash, electricity, cable, Internet, car insurance, renter’s insurance, gas, cell phone. It all feels a bit much. Managing money is intimidating, but it’s 100 percent doable—and it’s pretty darn necessary if you want to be in control of your dollars.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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What to Know Before Deciding to Open a Senior Living Facility

Small Business CEO

They say old age is like gold, scarce but highly demanded. Less than 20% of the world’s population lives to be 90 years or older, and if they do, most of them end up in senior living facilities. With the number of people in assisted living facilities increasing every day, it’s pretty a lucrative business if you plan your venture well and weigh your options vehemently.

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How to Start Trading Forex for a Beginner

Small Business CEO

The forex trading industry attracts new entrants daily. Most of them are wooed by the thought that they will enter the market, make quick profits, and exit. Unfortunately, this is never the case because most beginners are not experienced or knowledgeable on trading strategies. photo credit: Nataliya Vaitkevich / Pexels. The forex market is ever-changing and even the most seasoned traders need to educate themselves with the latest technologies and newest trading strategies.