Tue.Oct 19, 2021

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3 Ways to Generate Consumer Trust Online

Small Business CEO

Competition with big brands is already one of the most significant challenges for small business owners. Next to high-street names, the little guy scarcely gets a look in. Then there’s the complications of online trade, wherein cyberspace customers prefer more than ever to opt for familiar companies they already know and trust. In this respect, the world of ecommerce is just as ruthless an environment.

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How Suzy Batiz Found Perspective at Rock Bottom (and How You Can Too)

Success

Trigger warning: This post references childhood abuse, rape, domestic violence, suicide and depression. What would you do if you had nothing left to lose? Suzy Batiz is the founder, CEO and inventor of Poo-Pourri —the spray that has saved millions of people from the embarrassment of bathroom smells. As of October 2020, she was listed in Forbes’ Top 100 Richest Self-Made Women.

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Social Commerce Forecast to Boom

Small Business Labs

One of the hottest investment firms is Ark Investment Management.  Their investment focus is on firms creating disruptive innovation and their stable of exchange-traded funds has around $40 billion invested in them. Their recent article Social Commerce:  The Next Wave in Online Shopping outlines why they're forecasting social commerce to boom over the next 5 years.

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Tackling Business Strategy: 6 Tenets of Building a Scalable Brand

Success

Scalability refers to the ability of a business to increase revenue without much increase in costs. For example, suppose you own Emma’s Pet Treats. Maybe you bake dog biscuits for a local pet boutique. It only takes you a couple of hours per day, but your product is great. Demand increases and soon, a pet center in a neighboring town decides to carry them.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Have You Been Pigeonholed at Work? What It Means and What To Do

Eat Your Career

This video is an excerpt from a live training session with Chrissy Scivicque, Career Coach & Corporate Trainer. The full video (“Get that Promotion! Strategies for Career Advancement”) is available in the Career Success Library. The article below summarizes the video content. Pigeonholed generally means that people have assigned you to a specific category.

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Does Virtual Tour Adds Value To Your Marketing Efforts

Small Business CEO

A virtual tour is a panoramic, 3D virtual presentation of a property or event used as an additional marketing tool to attract visitors and buyers. Although virtual tours were not widely used in the past years (just like Google+), they have recently gained popularity because of their benefits. Photo by ThisIsEngineering from Pexels. Virtual tours can increase online exposure and direct traffic to your website.

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Ramblings on my Second Act

The Marq

I’m suffering.from not knowing what I’d like to work on next. I’ve been exploring all things I’ve enjoyed over the years, had filled me with joy and happiness, were longer-term what I eagerly woke up for and worked on. What’s funny is that I can’t find many examples where that was happening consistently. I remember there were even times at DocuSign , probably one of the places where I experienced the greatest professional joy, when I didn’t want to get out of bed, go to work, or do the activitie

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Gold 401k Rollover Guide

Small Business CEO

The charm and value of precious metals are almost impossible to resist, particularly in the case of gold. According to many, it’s the greatest investment in the world owing to the lucrative returns it provides to investment portfolios. While approaching retirement, many people become aware of the benefit of investing in precious metals. Nevertheless, most 401k retirement plans don’t allow employees to become direct owners of physical gold.