Small Business Labs

The United Nation Reports There are 4.9 Billion Internet Users

Small Business Labs

The UN’s International Telecommunication Union (ITU) estimates that 4.9 billion people are using the Internet in 2021 , which is about 63% of the world's population.

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The Pandemic Increased Interest in Self-Employment

Small Business Labs

Forerunner Ventures' The universal holding pattern: a period of trial followed by an era of opportunity   covers survey work they've done on the impact of the pandemic on consumers. One of their main findings is the desire for empowerment and independence has increased. 

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The Independent Worker Surge

Small Business Labs

After falling by 7% in 2020 due to the pandemic, the number of independent workers (freelancers, independent contractors, gig workers, etc.) rose to 51.1 million in 2021, an unprecedented 34% increase. This is the key finding from MBO Partners 2021 State of Independence research study.

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The Pandemic Accelerated Boomer Retirements

Small Business Labs

Research from the Federal Reserve Bank of St. Louis found that the pandemic pushed about 3 million baby boomers to retire earlier than they would have otherwise.

Mandatory COVID Vaccination Policy Template

The federal government is developing a rule requiring employers with more than 100 employees ensure their workers are vaccinated or produce a negative COVID test weekly before entering the workplace. So, what can your organization do to prepare? Get Paycor’s COVID Vaccination Policy Template to help communicate important details to your employees.

The Anti-Work Movement and the Surge in Self-Employment

Small Business Labs

The antiwork movement (also referred to as the post-work movement) is getting much attention these days.      This attention has been spurred by the growth of  Reddit's/antiwork forum , which has over 900,000 members - who are called "idlers" on Reddit. 

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Mapping the Creator Economy

Small Business Labs

The venture capital firm Antler recently released The Ultimate Guide to the Creator Economy. The guide includes the map below (click to enlarge), which shows, by category, "the 220+ platforms that are empowering creators to make an income by doing what they love." 

2021 246

The Global Survey on Platform Based Freelancers

Small Business Labs

The recently released Global Survey on Freelancing covers data gleaned from over 1900 freelancers from across the globe. 

2021 216

The Rise of Ecommerce Nomads

Small Business Labs

The Verge's Road-Tripping With Amazon Nomads looks at people who travel across the country looking for merchandise they can sell for a profit on Amazon.

2021 232

The Number of Digital Nomads Surged Again in 2021

Small Business Labs

The pandemic-driven seismic shift to remote led to continued strong growth in the number of American digital nomads in 2021. The MBO Partners 2021 State of Independence research study found that 15.5

2021 216

Accenture on Social Commerce

Small Business Labs

Accenture, a global consulting and services firm, predicts that social commerce will grow to $1.2 trillion in global revenue by 2025. Accenture defines social commerce as: "The integration of social experiences and ecommerce transactions in a single path to purchase, enabled by platforms."

2022 179

What are Gigfluencers?

Small Business Labs

Influencer marketing has become a popular way for companies to promote their brands.    According to Influencer Marketing Hub, brands are expected to spend $13.8 billion on influencer marketing programs in 2021.

2021 236

Retirees and the Gig Economy

Small Business Labs

According to the American Enterprise Institute's (AEI) The age re-retirement: Retirees and the Gig Economy , 20% of retired Americans also work in the gig economy. The article lists the usual financial reasons for working in retirement.  

2021 220

Tropical Island Digital Nomads

Small Business Labs

The Wall Street Journal's  Some People Worked From Home During Covid. These People Moved to a Tropical Island  covers the growing number of Caribbean islands offering digital nomad visas and includes interviews with people taking advantage of these visas.  

2021 216

CB Insights Creator Economy Map and the Rise of Content Monetization

Small Business Labs

CB Insights is a technology analyst firm covering emerging technologies and tech startups.    They just released a creator economy market map , which is below (click to enlarge).

2021 229

America's Growing Diversity

Small Business Labs

According to the 2020 census, between 2010 and 2020 the white population in America declined  by 5.1 million.      And as the chart below (click to enlarge) nicely illustrates, all of America's population growth in the past decade came from people of color.  

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Air Taxi Company Joby Went Public

Small Business Labs

The urban air mobility (buzzword alert) company Joby made its public markets debut last week.    As with many new public offerings, it was done via a SPAC. The company is developing a five-seat electric vertical take-off and landing aircraft, pictured below in-flight (click to enlarge).

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"Hotel on Wheels" #VanLife Firm Cabana Raises $10 Million

Small Business Labs

Cabana rents custom-built Ford Transit vans that include beds, storage, bathrooms, and Internet access.    Their tagline is "a hotel that travels with you"   They're hoping to tap into the large and growing number of #Vanlifers.

2021 220

Study by U.K. Think Tank Finds Gig Workers Satisfied With Their Work

Small Business Labs

The Social Market Foundation is an independent, non-partisan, non-profit think tank based in the U.K.  

2021 181

The 5 Ways the Creator Economy Rhymes With the Gig Economy

Small Business Labs

Despite being widely attributed to Mark Twain, there's no evidence he said: "history doesn't repeat itself, but it often rhymes." " But it sure sounds like him.

2021 228

The Creator Economy Monetization Features of the Major Social Media Platforms

Small Business Labs

Axios' Tech giants have all become creator companies covers the various ways digital creators can earn money on a variety of tech platforms,  Their excellent summary chart is below (click to enlarge). The article also makes a good point about the diversity of digital creators.

Online Platforms Supporting Digital Nomads

Small Business Labs

Platform Professional's  Platforms and Digital Nomads  covers online platforms supporting digital nomads. Key quote: "Platforms may not have created the phenomenon of the digital nomad, but they are making it easier to become one."

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Digital Nomad Numbers Skyrocket Thanks to Work From Anywhere

Small Business Labs

The number of U.S. digital nomads grew from 7.3 million in 2019 to 10.9 million in 2020, a 49% increase. This data comes from COVID-19 and the Rise of the Digital Nomad , which is the report on the third year of an ongoing research series on digital nomads conducted by MBO Partners.

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Good Morning America on Side Hustles

Small Business Labs

Good Morning America had an excellent segment on gig economy side hustles this morning (see the video below). It focused on women and side gigs, but they hit on the main reasons both men and women get side jobs - they provide a flexible way to supplement their income and earn money in response to a financial shock. We also liked the end of the segment when the announcers talked about the side gigs they've done.

2021 179

7.1 Million Americans Work in the Creator Economy

Small Business Labs

Welcome to the Creator Economy , a study from MBO Partners and Emergent Research, found that 7.1 million American independent workers (freelancers, self-employed, etc.) earn money by creating and monetizing online digital content. In addition to sizing the U.S.

2021 179

The Rise of the Solopreneur Travel Agent

Small Business Labs

Fora is a new platform that provides full and part-time independent travel agents with the tools needed to run their travel business.    They recently raised $5  million in seed funding. 

2021 176

Post Pandemic, the Hybrid In-Office, Remote Work Model is the Most Favored

Small Business Labs

By late last summer, it became clear that most companies would likely move to a hybrid working model , which combines increased levels of remote work with in-office work. The Washington Post's recent article T he hybrid office is here to stay.

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Small Business Applications in May 2nd Highest Ever

Small Business Labs

May was yet another banner month for new business applications.    As the U.S. Census chart below shows (click to enlarge), 500,219 business applications were filed in May.    This was the second highest number of applications filed since this data was first collected in 2005.

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The Long Term Shift in Business Applications to Solopreneurs

Small Business Labs

In the early 2000s, about 60% of all new business applications were from businesses planning on having employees.    The other 40% were from solopreneurs who did not plan to hire employees.

2021 231

What is Ultra Wideband?

Small Business Labs

Apple recently announced AirTags , which they describe as: AirTag is a supereasy way to keep track of your stuff. Attach one to your keys, slip another in your backpack.

2021 216

The Post Pandemic YOLO Movement

Small Business Labs

YOLO is an acronym for "you only live once", which was popularized by the rapper Drake a decade ago. We learned this interesting fact from the New York Times article Welcome to the YOLO Economy.  

2021 216

LinkedIn's New Freelance Marketplace

Small Business Labs

Fortune's LinkedIn’s new Marketplaces will help freelancers find work covers a new online freelance talent marketplace being developed by LinkedIn. Like other online freelance talent marketplaces such as Fiverr and Upwork, Marketplaces will enable businesses to find, hire, and pay freelancers.

2021 224

American Express on The Rise of the Digital Nomad

Small Business Labs

American Express recently released its annual Global Travel Trends report.      And not surprisingly, one of their trends was on digital nomads.    Key quote from the report: " 54% of respondents (U.S.)

2021 220

The Rising Net Worth of the Less Affluent

Small Business Labs

Bloomberg's The Comeback of the Bottom Half covers Federal Reserve data showing that the less-affluent 50% of Americans saw their net worth rise the fastest over the past decade.

2021 215

Whatnot - A Live Streaming Person-to-Person Collectibles Marketplace

Small Business Labs

Whatnot , which bills itself as the best marketplace for collectors and enthusiasts on the internet, recently raised a $20 million funding round led by A list VC Andreessen Horowitz.

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JungleScout's State of the Amazon Seller

Small Business Labs

JungleScout provides a platform that helps small businesses find, launch, and sell products on Amazon.    They recently released their 2021 State of the Amazon Seller Report.

2021 214

New Business Applications Continue to Surge

Small Business Labs

Over the past 6 months new business applications have surged.    As the U.S. Census chart below shows (click to enlarge), the surge is continuing with 492,000 applications filed in January. This us up 73% compared with last January. 

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The World Economic Forum's 2021 Global Risk Report

Small Business Labs

The World Economic Forum's (WEF) Global Risk Report identifies the top risks faced by businesses and society over the next decade.  

2021 224

What is Good Information Hygiene?

Small Business Labs

Edelman released their 2021 Trust Barometer , which is an annual global study on the level of trust citizens have in institutions. The Trust Barometer focuses on trust in governments, corporations, NGOs and the media and Edelman has conducted this study for two decades.

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LA's Creator Townhouse Community

Small Business Labs

The Hollywood Reporter's New Studio City Townhouses Draw Digital Creators Thanks to Hybrid Zoning covers a new townhouse community designed for artists and creative professionals.      Quite unusual in LA, the townhouses have live/work zoning approval. 

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