Why You Should Invite Your Customers to a Campfire Storytelling Session
Men With Pens
MARCH 11, 2012
Of course, you probably don’t want to make up a story out of whole cloth—“Our natural spring water comes from the exact center of the earth, delivered in clay vessels by naked nymphs”—but you need to place your reader, your customer, in the dramatic arc of your tale. Stories Are Living Things. Another rockin' post from Men with Pens!
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